Before the season ticket doesn't renew
One bad night is why
they don't renew.
The drunk in 305 for three hours. The restroom line at halftime. The armrest cutting into an arm. The fan sitting through it has no fast way to tell you, so the night just goes bad and the seats go back on the market in March. Put a code at the seat and you hear it that inning.
No app for fans to download. It works over text.
Season seat · 305
Section 305 · row F
“Guy two rows up has been screaming at families since the second quarter. There are kids right here. Can someone come?”
Usher walked up, quiet word, no scene. The fan who flagged it got a text before the third.
a good night instead of a last one
What you'll actually hear
The night you only find out about in the renewal email.
“Section 114 men’s room is out of paper and two of the sinks don’t work. Whole line is backed up.”
section 114“Somebody spilled a beer down the steps in aisle 22 and nobody came. Someone is going to slip on it.”
aisle 22“The armrest on seat 12, row F is broken and the metal is cutting into my arm.”
row F, seat 12“Drunk guy in 305 has been screaming at families since the second quarter. There are little kids right next to him.”
section 305“Concourse beer line at gate C has had one register open for twenty minutes. Missing half the period.”
gate C“It is freezing in the upper deck on the third base side and the wind is coming straight through.”
upper deck, 3BThe gap
A renewal is the sum of every night that seat had.
The fan who sat next to the drunk in 305 doesn't fill out your survey. They just don't pick up when the rep calls in March. One overflowing restroom gets a phone photo and a public post, and now the bad night belongs to everyone scrolling past it.
Give them a code at the seat and the report comes in that inning, tagged with the section and row, into one inbox. An usher walks up, a runner restocks the restroom, a crew mops the steps. The night that would have cost you the seats ends as the reason they keep them.
How it works
Three steps, screaming guy to settled.
- 01 Q2 7:41
A fan taps the code at their seat
A small marker on the seatback, the section sign, and every restroom door. No app, no login. They type what is wrong and which seat they are in, and they are back to the game in ten seconds.
- 02 Q2 7:42
It lands in one inbox with the seat on it
Every report from every section feeds one place, sorted, tagged with the section, row, and seat. Four people flagging the same dead restroom collapse into one job. A spill on the steps or a broken armrest jumps the queue.
- 03 Q2 7:55
A crew handles it and texts the fan back
Send a runner, restock the restroom, have an usher walk up to 305. Mark it handled and the fan who flagged it gets one text. The seat that was about to be a bad night ends as a good one.
The seat is on every report
Not “somewhere in the upper deck.” Section 305, row F, with the seat.
Because the fan taps the code at their own seat, every report carries the section, row, and seat. The usher knows exactly where to walk. The conduct report on 305 is discreet, no fan has to flag down staff or make a scene. The restock and the spill route to the crew that owns that concourse.
The big arenas already run a seatback short code, you are not selling them this. The fit is the MiLB park, the mid-major arena, the fairgrounds, the municipal venue, the ones still answering to a comment card and a scoreboard phone number. One inbox, the seat on every report, no platform to install.
Catch the bad night before it's a non-renewal.
Start free, put a code at every section and seat, and let a fan flag the exact spot so a crew fixes it before the inning is over.
Start free